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MAKING GREAT 
THINGS POSSIBLE

Chapter Three brought together four international teams to create a multilingual Drupal 8 site for architecture and engineering company HDR. We worked together to create a global marketing strategy and a develop a cohesive look and feel for all websites. A vertical orientation accommodates the building imagery. A heavy reliance on people humanizes the site and videos are integrated just like images throughout.

HDR Laptop and tablet

Strategy & Research

Our goal was to bring HDR’s personality to the forefront with their new Drupal 8 website. Through extensive strategy and design workshops, facilitated on-site in Omaha and virtually with distributed team members, we crafted an information architecture and aesthetic that supported internal initiatives while enhancing the general public’s experience.

HDR-pic1
HDR-pic2
HDR-pic3

Masterfully Showcasing Curated Imagery & Talent

We leveraged HDR’s vast collection of project imagery and videos for this project. In designing templates, our strategists gave special consideration to vertically-oriented images of tall buildings and structures so that HDR wouldn’t be forced into formats that diminished their portfolio as they were with their previous site. Videos can be placed as easily as images in hero banners, carousels, and copy. Associating articles, services, and projects with real employees at HDR helps humanize an industry that otherwise could feel more calculated and precise than warm and approachable.

HDR desktop
HDR tablet and mobile

"Our Chapter Three team listened to all of our wants and goals and helped guide us to a terrific solution. They always made time for our requests, small or large and were extremely responsive and quite honestly, just a pleasure to work with."

Nancy Gruwell
VP | HDR

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