At the Design4Drupal camp in Boston there was a lot of talk about responsive design the state of design and where the future of design is headed. There was much discussion about what types of devices we may soon be designing for and how people will interact with them.
To expand and gain a stronger foothold in the VM storage market, Tintri turned to Chapter Three to create a new look and feel for their business. As a team, the two companies built a stronger content structure that spoke more effectively to Tintri’s primary audiences.
The project was a resounding success, resulting in an immediate 30% increase in traffic and a significant uptick in lead generation after just one month.
So your boss just made 'copywriter' a de facto addition to your job description, and the only writing you've done since graduation is with To: fields or with two thumbs.
Take heart. With some basic guidelines (grouped by level of difficulty), you can make your writing easier to read and easier to engage than much of what's out there on the wild wild web.
Finding images for your website can be a daunting task. We thought it'd be useful to compile a resource of sites we use to help people tasked with this responsibility.
